What Else Happened in 2018?
Let Them Smoke Dope
Gwyn Morgan
January 29, 2019
A Canadian Press poll of the national media ranked the legalization of cannabis as Canada’s top business story of 2018. Pipeline paralysis and the crisis in the energy sector ranked a distant third. Hello? The birth of a $6 billion-per-year industry is more important than the death of one generating $117 billion annually? This is the worst misread of an economy since Marie Antoinette and, as Gwyn Morgan writes, it portends more bad news for Canada in 2019.
What Else Happened in 2018?

Let Them Smoke Dope

Gwyn Morgan
January 29, 2019
A Canadian Press poll of the national media ranked the legalization of cannabis as Canada’s top business story of 2018. Pipeline paralysis and the crisis in the energy sector ranked a distant third. Hello? The birth of a $6 billion-per-year industry is more important than the death of one generating $117 billion annually? This is the worst misread of an economy since Marie Antoinette and, as Gwyn Morgan writes, it portends more bad news for Canada in 2019.
Share on Facebook
Share on Twitter

What was Canada’s biggest business news story of 2018? According to a nationwide poll of reporters and editors by the Canadian Press, it wasn’t the virtual giveaway of Canadian oil to Americans for tens of billions of dollars below world prices, caused by a lack of pipelines from Alberta. It wasn’t the loss of tens of billions more in oil and gas investment to the U.S. because Canada is too hostile to building new projects. It wasn’t the Americanization of Encana, once the largest of all Canadian-headquartered companies. It wasn’t the federal Liberal government’s forced purchase of the Trans Mountain pipeline from Kinder Morgan because the expansion faced insurmountable opposition from the B.C. government and environmental and Indigenous groups. Nor was it the court decision blocking the federal government from completing that project. Instead, the Canadian media’s collective choice of business news story of the year was…the legalization of cannabis.

Given their confusion over what really matters to Canada, perhaps the nation’s newsrooms are run by potheads. According to BNN Bloomberg, annual cannabis revenues are only expected to be about $6 billion. Meanwhile, despite receiving far less than world market value for its product, the oil and gas industry still contributed some $117 billion to Canada’s GDP last year. That’s more than six times the economic contribution of the Ontario auto industry, where the closure of a single GM plant in Oshawa affecting 2,600 workers generated many more stories than the layoff of 100,000 Alberta oil workers since the late 2014 collapse of world oil prices.

The drastic decline of Canada’s most important industry wasn’t created by just one event or action, but rather a combination of ideological antagonism to fossil fuels and tunnel vision. Below are my choices for the truly big Canadian business news headlines from 2018. Given how bad the news was, maybe using these to shed some light in that tunnel might help make 2019 better. It could hardly be worse.

Our fractured federation

Every year, hundreds of tankers churn up the St. Lawrence River carrying oil from Saudi Arabia, Russia, Iran, Venezuela, Iraq, Nigeria, Angola and Algeria. They’re delivering oil to Eastern Canadians because Alberta oil can’t get there. These are all countries with human rights records ranking vastly below those of Canada. And none of those countries care a whit about carbon emissions. The proposed Energy East pipeline, running from Alberta to the Atlantic, would have replaced those imports plus create a new outlet to international markets, while creating jobs and economic benefits across the country. Economically beleaguered New Brunswick is an avid supporter of that nation-building project. But Quebec Premier François Legault insists there will be “no social acceptance for a pipeline that would pass through Quebec territory” carrying Alberta’s “dirty energy.”

An oil tanker on the St. Lawrence river in front of Quebec City.
An oil tanker on the St. Lawrence river in front of Quebec City.

When asked about reviving Energy East in year-end interviews, Prime Minister Justin Trudeau could have pointed out that it’s also Canada’s “territory” and that the federal government, not Quebec, has jurisdiction over pipelines. Instead, speaking to CTV, he tacitly supported Legault’s assertion by repeating “there’s no support for a pipeline through Quebec.” Along with the British Columbia government’s obstruction of oil pipelines, that makes two provinces  that are getting away with opting into Confederation when it suits them, and opting out when it doesn’t.

Soon after the new premier of Quebec labelled Alberta oil “dirty energy” came news that Ottawa had boosted Quebec’s annual “equalization” transfer by $1.4 billion, to $13.1 billion. It’s inexplicable that, despite Quebec’s projected $3 billion budget surplus this year, it’s still considered a “have not” province. Meanwhile, Albertans, who face a $6 billion deficit, continue to bleed a net tax transfer to Canada of about $20 billion a year, which includes a $3 billion contribution to equalization, because Alberta is still considered a “have” province. Painfully aware that their federal taxes are the primary funder of the billions that go to Quebec every year, Albertans are starting to wonder if they’re the ones who should be talking about separation.

Making a virtue of hypocrisy

The Trudeau government was swift to condemn the murder in Turkey of journalist Jamal Khashoggi by Saudi agents. This, after Foreign Affairs Minister Chrystia Freeland had already created a diplomatic rift with the kingdom over human rights abuses committed against female Saudi activists. After Khashoggi’s murder, Trudeau said that he would “look for ways” to cancel arms sales to Saudi Arabia, despite contracts having already been signed. That would result in job losses and billions of dollars in cancellation fees, and the Saudis could simply buy arms instead from Russia. They could even pay for those Russian arms using cash Canadians send to buy Saudi oil being delivered to eastern provinces. The real way Canada could send a strong message to the Saudis would be to halt all Saudi oil imports, which have totalled over $20 billion in the past decade.

Despite strong resistance from the resource sector, the Trudeau government continued to push its Bill C-69, which will create a new approval process for resource projects, adding bizarre new criteria including “gender impacts.” Many in the industry say a pipeline will never be approved in Canada again. Of course, no investor might ever propose one again: when even the Canadian government can’t get its own, fully approved Trans Mountain pipeline expansion built, who else would dare try?

Whistler, B.C. Mayor Jack Crompton sent a letter to Alberta oil companies in November, calling for them to take “financial responsibility for your fair share of climate change being experienced by Whistler.” Critics responded that the resort’s three million annual visitors burn fuel driving from Vancouver or jetting in from around the world. Crompton could have learned from Environment Canada data showing that three-quarters of greenhouse gas emissions come from energy users, not producers. I wonder how much happier he would be if the oil industry didn’t supply fuel to deliver the tourists that make up his town’s entire economy.

Canada poses as the world burns

A press release following the UN’s climate conference in Poland trumpeted news that 190 countries had agreed upon a “rule book for putting emission reduction commitments into practice.”

Coal is the most emissions-intensive fossil fuel. China, which burns over half of the world’s coal, committed to a substantial reduction at the 2015 climate meeting in Paris. But recent research utilizing satellite photography found construction underway on hundreds of Chinese coal-fired power plants. Meanwhile, India, the world’s second-largest coal consumer, continues to escalate its coal burning at an annual rate of rate of six percent.

Elsewhere in Asia, a veritable frenzy of coal-fired power plant construction is underway. Plants under construction in Vietnam alone will produce far more carbon emissions than all of Canada’s oil and gas industry. In other news: many Canadians apparently still believe we can save the planet from global warming by shutting down our own oil and gas sector.

Canada’s oil and gas industry isn’t important only to Alberta. It’s the country’s single largest economic contributor. That’s not news. What is news is that the events of the past year further demoralized this vital, once-proud industry and its people, whose knowledge, hard work, and dedication made it one of the world’s best. And that these events resulted in handing Americans billions of dollars in price discounts due to Alberta’s lack of pipeline capacity, while sending billions more in capital fleeing south to a more hospitable climate for energy investment. All while fomenting a new national unity crisis.

Putting an end to this appalling mess, reviving Canada’s energy industry, and restoring national unity will require wise and decisive national leadership. Sadly, our current federal government is a primary source of these problems. That makes it very hard to be optimistic about 2019, even though it’s an election year. Because if the Canadian media covers the campaign with the same myopia it used to judge the 2018 business story of the year, many voters won’t have a clue about the issues that really matter.

Gwyn Morgan is the retired founding CEO of Encana Corp. A version of this article first appeared in the Financial Post.

Love C2C Journal? Here's how you can help us grow.

More for you

Absent Minded: Ontario Tackles the School Attendance Crisis

Canadian schools have a problem – kids aren’t showing up. In Ontario, nearly 60 percent of high school students aren’t meeting the provincial standard for attendance. And Canada leads the world in absenteeism among children of university-educated parents. Yet when Ontario’s education minister announced he was getting tough on truancy, he was hammered from all sides, including “progressive” academics, conservative education reformers, sports parents and, of course, always-angry teachers’ unions. Christina Park looks into the causes of absenteeism and compares Ontario’s reforms to what various other countries are also trying to do about it. As Park explains, nothing can be fixed in Canada’s chaotic school systems until students start showing up for class.

Continental Grift: Why the Liberal Government’s Fixation with Europe Is a Sham

Market diversification is a sensible enough strategy for Canada, but Mark Carney’s fixation on closer ties with Europe is anything but. For one thing, argues business veteran Gwyn Morgan, we’ve already got comprehensive free trade deals with virtually all of Europe. Cozying up further to a dysfunctional, declining EU is pure folly. Far better for the Carney government to focus on Canada’s own self-inflicted economic problems – inflation, taxes, public debt, the disastrous drought in foreign investment. Oh, and the ongoing lack of free trade within our own borders. No need for overseas adventures, notes Morgan; there’s plenty of work to be done at home.

New Man, Same Old Plan: Mark Carney’s Net-Zero Ambitions Remain an Existential Threat to Canada’s Economy

To many Canadians, Mark Carney’s apparent transition from climate-change zealot to build-baby-build capitalist has been a surprising though welcome change. But is it real? Recent evidence suggests the prime minister has not abandoned his longstanding fixation with growth-killing net-zero commitments. Exhibit A is his government’s sustainable investment guidelines. Also known as the “green taxonomy”, this little-known effort seeks to label every development project in the country according to its perceived environmental impact, with the goal of directing where banks and investors are allowed to put their money – and punishing industries deemed unworthy. If not abandoned or watered-down soon, warns industry expert Gina Pappano, the green taxonomy will crush economic growth and cripple the current resurgence in Canada’s vital natural resources sector.

More from this author

Continental Grift: Why the Liberal Government’s Fixation with Europe Is a Sham

Market diversification is a sensible enough strategy for Canada, but Mark Carney’s fixation on closer ties with Europe is anything but. For one thing, argues business veteran Gwyn Morgan, we’ve already got comprehensive free trade deals with virtually all of Europe. Cozying up further to a dysfunctional, declining EU is pure folly. Far better for the Carney government to focus on Canada’s own self-inflicted economic problems – inflation, taxes, public debt, the disastrous drought in foreign investment. Oh, and the ongoing lack of free trade within our own borders. No need for overseas adventures, notes Morgan; there’s plenty of work to be done at home.

Canada’s Economic Web of Woe

In these “Elbows Up” times, when so many Canadians act so eager to tout Canada’s resilience and potential, veteran business leader Gwyn Morgan points to a troubling list of economic woes that tell a different story. Canada is indeed among the world leaders – in food costs, taxation, government debt, the regulatory burden on business and the crippling shortage of affordable housing. Meanwhile, the private sector is neglected and trade talks prioritize political goals. All that, and a government that lacks the ability or courage to take effective action. It is a veritable web of woe – one in which each strand worsens the other.

The Hands-On Future: Skilled Trades, Data Centres and Canada’s Big AI Opportunity

Whether Canadians fear or favour artificial intelligence, they can’t stop it. AI’s transformative power in making so many things faster and easier will doubtless cause pain, says veteran Canadian business leader Gwyn Morgan, but it will also provide generational opportunities Canada must seize. The Prairie region, especially, has the abundant land and energy needed to build the massive AI data centres that will power the future. Some workers are at risk, Morgan concedes, but AI will create opportunities as well, particularly in the skilled trades. AI might just transform our labour force into one where more workers do real things for real people.